BERLIN

29 Sept, 2022 Join us at Personalization Pioneers to discover how leading brands are using personalization to drive revenue and loyalty.
Register for FREE

Pushing the boundaries of what’s possible to deliver digital experiences that provide real value for customers with ever-changing needs. Personalization Pioneers is about connecting and celebrating these rule-breakers, unpacking the influential stories and insights gathered from around the world.  
Presented by
Sponsored by

WHY ATTEND?

Learn from other pioneers

Sit in for a deeper understanding of the latest trends in personalization, next-level tactics, high impact use cases and methodologies.

Meet other pioneers

Make meaningful connections with marketing and product practitioners – who live and breathe personalization and conversion optimization.

Become a pioneer yourself

Leave armed and invigorated with everything you need to become more customer-centric with personalization.

“Extremely well organised, great speakers, and the format was perfect to network and learn.”
“Talks ranged from very practical to inspirational for building an innovative testing team.”
“Great case studies, great speakers, and in general, very energizing and inspiring.”

PAST ATTENDEES INCLUDE BRANDS LIKE

THIS YEAR’S PIONEERS

Anaïs Rousseau

Ebusiness Optimisation
Manager

Adriana Scala

Product Owner
eCommerce Optimisation

Gianluca Randisi

VP Product

Will Satterthwaite

Digital Platforms
Marketing Manager

Venus Bivins Johnson

VP, Digital Personalization

Laura Gonzalez

VP, Digital Personalization Leader

Michael Fiore

Executive Vice President, Business Integration & Expansion

Ori Bauer

Chief Executive Officer

Bricklin Dwyer

Chief Economist and Head of Mastercard Economics Institute

Christina Giese

UX Manager

Ryely Newman

CRM Manager, Growth Marketing

David Mannheim

Optimization and Experimentation consultant

29 Sept, 2022

AGENDA

Now final
Time
Schedule
8:30 - 9:30
Welcome & Breakfast
9:30 - 10:10
What's in Store for the Future of Personalization by Dynamic Yield
10:10 - 10:30
Embracing Today's Digital Consumer with Mastercard
10:30 - 11:00
Premium Personalization at Scale: Elevating the Online Luxury Experience with LVMH
11:00 - 11:30
Coffee & Snack Break
11:30 - 12:00
The New Era of Finance: Thinking Beyond Acquisition with Synchrony
12:00 - 12:30
Innovation Through Structure: Mastering the Product Feed with Home24
12:30 - 13:30
Lunch
13:30 - 14:00
The State of Economy by Mastercard
14:00 - 14:30
The Perfect Marriage: When Experimentation Meets Personalization with C&A
14:30 - 15:10
Sparkling Wine Break
15:10 - 16:00
The Many Faces of Personalization: A Panel Discussion with Tottenham, Sky, Vanmoof, and Synchrony
16:00
Closing Remarks, Drinks, and Afterparty

THE VENUE

Kindl
Am Sudhaus 3, 12053
Berlin, Germany

Public transportation

U8 to Boddinstraße
U7 to Rathaus Neukölln
Bus M43 / 166 Morusstraße

Accessibility

The building is wheelchair-accessible.
There are disabled parking spaces on the west side of the building.

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Presented by Sponsored by

Dynamic Yield helps enterprise brands quickly deliver and test personalized, optimized, and synchronized digital customer interactions. Marketing, Product, Development, and eCommerce teams from more than 400 global brands are using Dynamic Yield’s Experience Optimization platform as the technology layer that works alongside existing CMS,Commerce, or ESP solutions to iterate faster and algorithmically match content, products, and offers to each individual for the acceleration of long-term business value.

© 2022 Dynamic Yield, A Mastercard Company.

Contact

events@dynamicyield.com